Top doctors: Paying for the honor of a directory listing
S.G.’s friend, a doctor, recently received an overture from something called “Leading Physicians of the World,†a directory of, well, leading physicians of the world.
S.G. wants to know: Who are these guys?
These guys are basically purveyors of vanity publishing, but with a twist. There’s apparently no fee to get into the directory.
ASK LAZ: Smart answers to consumer questions
“Leading Physicians of the World†says that doctors are invited to join the ranks of the elite only after the organizaton’s researchers have conducted a thorough investigation. Maybe so.
But here’s the thing: To get your name listed in this directory, you have to first join a group called the International Assn. of Healthcare Professionals, and that can apparently run hundreds of dollars.
Here’s my suggestion: Buy yourself a mug that says “World’s Greatest Dad†or “World’s Greatest Mom.†It’ll be a lot cheaper and will help with those self-esteem issues.
For more, check out today’s Ask Laz video.
If you have a consumer question, email me at [email protected] or contact me via Twitter @Davidlaz.
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