TaylorMade sells Maxfli to Dick’s
From Times Wire Services
Adidas’ TaylorMade golf unit sold its trademark for Maxfli balls to Dick’s Sporting Goods Inc. of Pittsburgh.
Financial details of the transaction weren’t disclosed. TaylorMade, based in Carlsbad, Calif., will focus on its Tour Preferred and Burner golf-ball brands, Chief Executive Mark King said. TaylorMade will retain the trademark on its Noodle-brand balls and all of its golf-ball patents.
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