TV Ratings Report

Networks sell advertising time based principally on their performance among key demographic groups, which vary based on the time of day. Ratings performance in these categories gives a rough indication of network revenues in the given time period, though profitability can vary based on programming costs and other factors. The ratings below are for prime-time programming for the week of Jan. 12. Data for early- morning, daytime, late-night and Saturday morning programming were not available.

Prime Time

Ratings for adults 18-49; group size 123,490,000

NBC

Last week: 7.6

Season to date: 6.7

*

Fox

Last week: 4.8

Season to date: 5.2

*

ABC

Last week: 4.8

Season to date: 5.0

*

CBS

Last week: 3.6

Season to date: 4.0

*

UPN

Last week: 1.7

Season to date: 1.7

*

WB

Last week: 1.6

Season to date: 1.5

Notes: Each ratings point equals 1% of the group. Figures for late night, daytime, early morning and Saturday morning were not available.

Source: Nielsen Media Research, networks