Granatelli Lubricants Plans Infomercial on New Items

Officials with J.T. Granatelli Lubricants in Camarillo announced that the company will use a 30-minute infomercial to introduce its product line to the North American marketplace.

The spot will premiere in markets throughout the Southeast and Southwest in August and will feature J.T. Granatelli Engine Treatment, Cleaner and Degreaser, Waterless Car Wash and Penetrating Lubricant.

J.T. Granatelli products currently are not available at retail prices.

“The infomercial format is an exciting and unique way for us to showcase and launch our product line in North America,” said company director George Fencl. “We have achieved tremendous success with our products in overseas markets and are now aggressively moving forward with plans for an extensive public-awareness campaign for J.T. Granatelli domestically as well.”