<strong><em><u>Lisa Guerrero</strong></em></u>: He’s just not that into you

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I have a girlfriend who will believe anything.

At 35 and old enough to know better, she’ll date the wrong guys, put up with rude and selfish behavior, then believe their pathetic excuses when they inevitably let her down.

She once caught a guy cheating on her and later forgave him, buying his excuse that was just being ‘young and stupid.’

Sound familiar?

The recent ‘revelation’ that Alex Rodriguez tested positive for performance-enhancing drugs and his admission/confession/forgiveness-gravel on ESPN reminded me of every unfaithful dude who has to say ‘I’m sorry’ but only because he was caught.

I finally got sick of hearing about these jerks who broke my friend’s heart, so a couple of years ago I bought her the book, ‘He’s Just Not That Into You.’ It was recently developed into the film with the same title.

Basically it’s supposed to help desperate women read the signals from men who are clearly not interested (or are toxic) instead of constantly making excuses for them and expecting these guys to be Prince Charming instead of the frog that they quite obviously are.

One seemingly obvious bit of advice is, ‘He’s Just Not That Into You ... If He’s Cheating On You.’

Which brings me to you, sports fans.

Alex Rodriguez didn’t just cheat on baseball, or the record books, or the Yankees, or his teammates or opponents. He cheated on you.

You are the one who pays his salary (one way or the other) but more important, you are the one who pays him the attention he desperately craves.

With ticket prices at the new Yankee Stadium ranging from $500 to $2,500 behind home plate and $75 to $100 in the front part of the outfield, his team is probably willing to forgive and forget in order to get fans to fork out and sell out.

Just like the woman who makes ridiculous excuses for her jerk of a man, how much longer are sports fans going to overlook the boorish behavior of the athletes they adore?

As I told my girlfriend, ‘Kick ‘em to the curb.’

-- Lisa Guerrero

Lisa Guerrero has covered Super Bowls, the NBA Finals and the World Series, along with the Oscars, Emmys and Grammys. As an actress, she has appeared on ‘Frasier’ and ‘The George Lopez Show’ and as Billy Baldwin’s long-suffering wife in the film ‘A Plumm Summer,’ which she executive-produced.

Top photo: Alex Rodriguez stretches on the practice field during spring training today. Credit: Mary Altaffer / Associated Press