Upfronts: Jimmy Kimmel says âLostâ is like being âtrapped inside brain of Paula Abdulâ
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This was just what this upfront week needed: a visit from Jimmy Kimmel, ABC late-night host and inexhaustible gift for weary attendees slogging through network sales pitches. âWe know you have money this year!â Kimmel chided the assembled advertisers who braved a soggy Tuesday afternoon in New York for ABCâs fall-schedule unveiling at Lincoln Center. âWeâre losing âLost,â but the good news is, weâre bringing back âEli Stone,â â Kimmel joked. âWatching âLostâ is what I imagine it might be like to be trapped inside the brain of Paula Abdul.â
Kimmelâs stand-up has become the highlight of ABCâs presentation (last year, he told buyers âevery year we lie to youâ), and this time he offered most of the smiles in an otherwise fairly straightforward event.
Network executives opted not to throw a glitzy party, like the kind Fox whipped up Monday night in Central Park. But then, Fox is finishing the season No. 1 again in the young adults demographic, while ABC is battling NBC for last place. This seasonâs lackluster overall performance naturally went unmentioned as entertainment overseer Steve McPherson briskly moved through the new offerings.
Once again, ABC seems to be hitting family themes especially hard. The best audience reaction probably came after clips for âNo Ordinary Family,â a superhero drama that could perhaps best be thought of as a mix of âHeroesâ and âThe Incredibles,â and âBetter Together,â a loony family comedy that seems reminiscent of CBSâ âHow I Met Your Mother.â The network also trotted out some cast members from âModern Family,â this seasonâs standout hit, as well as a stage-shy Matthew Fox from âLost,â who introduced a brief clip of cast members nostalgically recalling the show and its impact.
But Kimmel said that he preferred to look on the bright side. Pessimists are looking at things the wrong way when they say broadcasters are losing ground to cable. âI believe weâre gaining ground on newspapers,â he said.
-- Scott Collins
ABCâs fall-schedule unveiling. Credit: Ida Mae Astute / ABC
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